A new year brings new opportunities for a fresh start, and what better way to kick off 2024 than with a glow-up? Whether you’re looking to refresh your skincare routine, update your makeup look, or try out a new hairstyle, plenty of popular products can help you achieve your 2024 glow-up goals.

Skincare
We are starting with skincare because a great skincare routine is the foundation of any glow-up. Ensure you include retinol-based serums for anti-aging, hyaluronic acid for skin hydration, and vitamin C for brightening.
Here are five skincare products to help your glow-up that are trending in 2024:
Algenist Algae Niacinamide Moisture Veil

This liquid moisturizer helps reduce the appearance of excess surface oil and shine. It also optimizes your hydration and helps preserve your skin barrier, causing fewer breakouts! If you struggle with moisturizers making your skin oily, try this product. No wonder this product is highly recommended on Sephora – it’s a must have for your 2024 glow-up!
Tatcha The Water Cream Oil-Free Pore Minimizing Moisturizer

The face cream is a lifesaver; not only does it hydrate without leaving you feeling oily, it always helps to minimize your pores. I’ve been using this Tatcha moisturizer for years and haven’t found a product that beats this quality.
SkinCeuticals C E Ferulic

Another highly reviewed product, if you’re not using a vitamin C serum then this product will change your life this year. This serum protects your skin against dirt and particles all day; it helps lighten lines and help your skin stay firm. Overall, using a vitamin C serum like this one helps to brighten your complexion. This SkinCeuticals is definitely a product you’ll love for your 2024 glow-up!
Caudalie Resveratrol Lift Instant Firming Retinol Alternative Serum

This is an oil-free anti-aging serum that visibly firms and reduces the appearance of wrinkles and fine lines. Caudalie’s has an exclusive patented alternative to retinol, and I personally found that once you try this product, nothing else will compare.
Caudalie Resveratrol Lift Retinol Alternative Firming Cashmere Moisturizer

To add to your anti-aging repertoire and your 2024 glow-up, you need to try this retinol alternative firming moisturizer also from Caudalie. This daily anti-aging moisturizer helps to reduce the appearance of fine lines and wrinkles, while also visibly firming and lifting your skin. Once again, packed with Caudalie’s patented resveratrol, hyaluronic acid, and a vegan collagen alternative.
Makeup
Once you have your skincare routine for your glow-up, you can introduce new makeup products. New skincare and a fresh start is a great time to switch up your makeup routine. Some popular products to include are concealers for a more flawless complexion, highlighters for a dewy glow, and bold lip colors for a pop of color!
Here are five makeup products for your glow-up that are trending in 2024:
Benefit They’re Real! Lengthening Mascara

Mascara can change your look. And finding a good mascara that doesn’t clump is something to hold onto! I always get asked if my lashes are real – the secret is this mascara.
Rare Beauty Soft Pinch Liquid Blush

Have you ever used a liquid blush? I’ve found that when you find a good liquid blush, it feels less heavy on your skin and can leave you feeling like you’re wearing a more natural look. This soft pinch liquid blush by Rare Beauty is a weightless, long-lasting liquid blush. It blends well and builds beautifully for a soft and healthy flush. You can get it with matte and dewy finishes. If you’re looking to glow up this year, Rare Beauty liquid blush is a product you need to start using.
Pat McGrath Labs PermaGel Ultra Lip Pencil

These lip pencils are available in various shades and are a favorite among makeup artists and beauty enthusiasts. They provide a long-lasting, smudge-proof finish that will stay put all day. If you’ve never tried a lip pencil before, I highly recommend starting with one of these.
Dior Backstage Concealer

This Dior concealer is a caffeine-infused, radiant concealer. I’ve been using it for a long time now and can guarantee that it’s both waterproof and crease-proof – helping you to have a flawless finish, even after a long day. It’s a full-coverage concealer, and I love the applicator brush; it’s not your usual sponge that you get with other concealers.
Charlotte Tilbury Airbrush Flawless Finish Powder

Charlotte Tilbury creates incredible products, and this finishing powder is no different. It’s a lightweight, buildable powder with a flawless, matte finish. It’s available in various shades and is perfect for setting makeup and controlling shine.
Haircare
A new hairstyle can be the key to the 2024 glow-up, but if you don’t want to change your entire look, it’s important to include new products for hydration, frizz, and shine! I’ll share some of my favorite products for healthier, shinier hair in 2024. From masks to serums, if you’re not already using these products, they’ll certainly change your life!
Here are five haircare products to help your glow-up that are trending in 2024:
Slip Small Slipsilk™ Scrunchies

Gone are when you had to deal with a ponytail crease after having your hair up. I’m obsessed with these Slipsilk scrunchies. They protect my hair against breakage and, after crease-free! I’m so happy that I discovered these, and trust me – they’re a must-have for your 2024 glow-up.
Briogeo Superfoods Banana + Coconut Nourishing Conditioner

For starters, this conditioner smells amazing. I can’t get over how great my hair smells all day after using this Briogeo conditioner. It’s also super nourishing, something that I need to deal with dry, often damaged hair. I love that my hair feels quenched after using this – and it helps me have a shiny look all day.
Shea Moisture Manuka Honey & Mafura Oil Intensive Hydration Hair Masque

This is one of the best-reviewed products I have ever found – and it has earned those five stars! It’s a deep-conditioning hair treatment that smooths and fortifies follicles for stronger, healthier frizz-free hair. If you’re hoping that shiny, smoother hair is part of your 2024 glow-up, this is the product for you.
Color WOW Mini Dream Coat Supernatural Spray Anti-Frizz Treatment

Repeat after me… In 2024 we have shiny, healthier, and frizz-free hair! Something that wouldn’t be possible without this Anti-Frizz treatment. You guys always ask me how my hair stays shiny and smooth. Well, here’s my secret weapon.
It’s a 10 It’s a 10 Hair Care Miracle Leave-in Conditioner

This leave-in conditioner won’t break the bank – and you will notice a massive difference in your hair breakage after using it. It’s ten seals your ends and protects your colored hair, ensuring we hit that smooth, beautiful hair goal in 2024.
Beauty Devices & Accessories
With technological advancement, beauty devices and accessories have become increasingly popular. Some of the most sought-after devices include facial rollers, gua sha tools for facial massage and at-home laser hair removal.
Here are five beauty devices & accessories for your glow-up that are trending in 2024:
NuFace Trinity

This facial toning device uses microcurrent technology to stimulate the skin and improve the appearance of fine lines and wrinkles. This tool is essential for helping your face look toned, and your skin look plump.
GloPro MicroStimulation Facial Tool

This device is a micro-needling tool that uses LED light therapy and micro-needling to promote collagen production and boost the absorption of skincare products by up to 200%.
Sephora Collection Pack It All Organizer

Finally, a beauty organizer that fits everything in one place. The interior of this bag features makeup brush storage with a protective flap, a deep main compartment, two removable storage cubes, and one removable flat pouch for customizable storage. Sephora has given us the makeup bag we’ve been looking for, for years!
The Original MakeUp Eraser Juicy Optimism 7 Piece MakeUp Eraser Set

Removing your makeup correctly is an essential part of your skincare routine. Sleeping with clean pores is vital; that’s why I love these MakeUp Erasers. They come in 7 ultra-soft cloths that will erase all makeup with water and are reusable and machine washable up to 1,000 times. Your pores will thank you!
Mount Lai Gua Sha Facial Lifting Tool

Take your skin to the gym with this facial lifting tool. This facial massage tool will enhance your beauty rituals in 2024. It promotes the lifting and smoothing your skin, leaving your face lifted and radiant after every use!
There are other ways to contribute to an incredible glow-up this year! Don’t forget to take your supplements. Supplements help care for you inside and out – the key to a good glow-up! Some popular supplements include collagen for skin, hair, and nail health and probiotics for gut health.
And beyond all of these products and changes to your routine is the most crucial step you’ll take this year… your self-care. To glow up, taking care of your mental and emotional well-being is essential. Remember to take breaks, try meditation, journal and do things for yourself, especially when you have no time.
2024 is the perfect year to focus on yourself and make positive changes in your life. These popular products are a great place to start, so go ahead and give yourself the glow-up you deserve!
Please note that some products may have different effects on different people, and it’s always good to do a patch test before using them and consult with a doctor or a dermatologist if you have any concerns.